Digital Advertising

Paid search advertising should be a part of every digital marketing and advertising strategy. It's the performant solution that takes your marketing to the max.

Paid Search advertising allows your business to be instantly prominent in search engines, ahead of organic results. The idea is that your ads only show when specific criteria are met, and the ad only costs money if a user engages with it.

The most motivated customers are those searching for your services or products, and Paid Search ads allow you to be in the right place at the right time while being cost effective. Even better, they can compliment Organic/SEO efforts with a "doubling up" strategy. It's the peformance boost for any company that's being serious about their digital presence.

Build the perfect audience to show your ads to. Social Media Advertising taps into what people have already expressed interest in, making them a highly qualified audience.

Unlike any other form of digital advertising, social advertising allows you to target and display your ads in innovative ways to specific audiences that are more likely to 'jive' with your ad. It's a great way to boost brand awareness, connect with current clients and customers, or drive motivated leads and sales for new ones.

Social media advertisements are designed to be highly engaging. They often use the same formats of the native experience of the platform paired up with ways to move the user forward to your business.

Have you ever wondered how ads seem to follow you once you have visited a website, clicked on an ad, or showed interest in a product? That's called remarketing.

Remarketing allows you to track users after they've clicked one of your ads, visited your website, or any other number of other possibilities. The main point is that these people have interacted with your business in one way or the other, thus expressing some interest.

With this information, you can track actions that may or may not have been completed, and then show them ads based on that behavior. For example, say someone showed interest in a product that was out of stock; with remarketing, you can show ads to that person when it's back in stock.

Reach customers across the web and mobile apps on millions of properties worldwide, so your Ads can show up where your audience is.

Display Ads come in a variety of formats, including image ads, text ads, interactive media, and more. They run on a network of websites and apps that are compensated for showing your ads.

They're highly effective at getting customers to notice your brand, consider your products and services, and take an action to engage with your business. It's a powerful medium to build a brand and gain customer trust.

Far more advanced and cost effective than any TV commerical program, YouTube advertising gives you a powerful audience for any video advertising.

YouTube is the second largest search engine with more searches conducted than Bing and Yahoo combined. It is also considered the third largest social media network. This puts YouTube in a category of its own. When you combine search and social with both video and audio messaging into a single platform, it’s easy to see why businesses are using YouTube to engage and market to customers.

The advertising platform for YouTube allows for ads to be really granular about different audiences to show the ad to. When combined with video, this powerful form of advertising gets stellar results.

Native Rank is a leading provider in acquiring and managing Google Ad Grants for nonprofits, and we are very proud of the organizations we work with.

Google Ad Grants for nonprofits allow you to share your cause locally, nationally or to the world, to increase awareness, recruit volunteers, attract more donations, drive more people to your events, and give you the ability to share your story, by delivering ads within Google search. Google Ad Grants provides nonprofit organizations with $10,000 USD monthly of in-kind advertising through Google AdWords.

For eligible nonprofits, Native Rank will do all the heavy lifting when it comes to acquiring and managing the Google Ad Grant for your organization. We work with all sizes of nonprofits and look forward to helping and increasing awareness for your cause.